For existing William M. Bird customers only.

For more information on becoming a customer, please contact online@wmbird.com

With WMB Online you can:

  • Check stock & pricing
  • Place orders
  • View specials
  • E-mail price lists
  • View product knowledge
  • Check order status
  • View & print invoices
  • Pay invoices

24 hours a day!

Beauflor Vinyl Rolls

Made in the USA, Beauflor’s cushion vinyl rolls are perfect for households with pets or children – they are easy to install over any existing subfloor, waterproof, hygienic, stain and scratch resistant, non-slip and suitable for underfloor heating.  Beauflor’s cushion vinyl rolls measure 13’2″ or 12′ in width and come in various thicknesses, finishes, colors and patterns.

Beauflor’s Cushion Vinyl Roll Collections

SmarTex Pro

85 gauge, 10 mil, luxury vinyl roll

Blacktex HD

110 gauge, 16 mil, luxury vinyl roll

Reflect Plus

75 gauge, 10 mil, 12′ width


80 gauge, 16 mil, 13’2″ wide

Metro Plus

55 gauge, 10 mil, 6′ & 12′ widths

Omega Plus

140 gauge, 10 mil, 12′ wide


80 gauge, 28 mil, 13’2″ wide